CURRENT OPENING POSITIONS
Director of Communications and Marketing
Job Description
Position Title: Director of Communications and Markting
Supervisor: Executive Director
To Apply: Please submit a cover letter, resume, and writing sample and/or portfolio to land@wctrust.org.
Position Summary
Willistown Conservation Trust is seeking a Director of Communications and Marketing (DCM). The
DCM leads the development and execution of an integrated, multi-platform communications
strategy to strengthen the Trust’s brand, expand its visibility, and inspire broad support for its
mission.
This role serves as the organization’s communications leader, overseeing all messaging, content,
and brand stewardship. The DCM manages a Communications and Digital Marketing Specialist and
collaborates closely with program and development staff to align communications with
organizational priorities and fundraising goals.
The Director of Communications and Marketing will be both a strategic leader and an active
contributor, comfortable executing day-to-day communications tasks and supporting team efforts
at all levels.
Responsibilities:
Strategy & Leadership
• Develop and execute a comprehensive communications and branding strategy that ensures
consistent, compelling messaging across all channels
• Serve as a member of the leadership team, advising senior staff on communications
strategy, positioning, and public engagement
• Partner with development staff to support fundraising initiatives, campaigns, and donor
communications
Team Management
• Supervise the Communications and Digital Marketing Specialist, providing direction,
feedback, and professional development support
• Manage external vendors, consultants, and creative partners as needed
Content & Brand Management
• Oversee and execute the creation and production of all communications materials,
including print and digital publications, marketing collateral, and event-related content
• Ensure consistency in voice, messaging, and visual identity across all platforms
• Lead planning, writing, editing, and production of regular publications, including The
Sycamore
Digital & Channel Oversight
• Direct strategy and execution for digital communications, including website, email
marketing, and social media platforms (Facebook, Instagram, LinkedIn)
• Manage the editorial calendar and communications timeline to ensure timely and
coordinated outreach
• Ensure the website remains current, engaging, and reflective of organizational priorities,
working with external consultants as needed
Media & External Relations
• Serve as the primary media contact and institutional spokesperson
• Build and maintain relationships with local, regional, and relevant media outlets to increase
visibility and coverage
Analytics & Performance
• Establish metrics and evaluate the effectiveness of communications and marketing efforts
• Use data and insights to refine strategies and improve audience engagement
Operations & Technology
• Oversee communications-related platforms and tools, including CRM and email marketing
systems
• Serve as liaison to external IT vendors to support organizational technology needs
Qualifications:
• Bachelor’s degree in Communications, Marketing, Public Relations, or a related field;
equivalent experience considered
• 5–8+ years of relevant professional experience, preferably in a nonprofit or mission-driven
organization
• Demonstrated experience leading communications strategy and managing projects
• Exceptional writing, editing, and verbal communication skills, including public speaking
experience
• Strong digital proficiency, including website management, email marketing, and social
media platforms
• Experience with communications and design tools such as Adobe Creative Suite, Canva,
and CRM systems (e.g., Bloomerang) preferred
• Highly organized with strong attention to detail and the ability to manage multiple priorities
effectively
• Collaborative, relationship-oriented work style with the ability to build partnerships
internally and externally
• Commitment to land conservation and environmental stewardship; familiarity with the
region and constituency a plus
• Professional judgment, discretion, and adaptability in a small, team-oriented environment
Compensation and Benefits
Salary is commensurate with experience. Willistown Conservation Trust offers a comprehensive
benefits package, including health insurance, retirement plan, paid holidays, and vacation time.
WORK ENVIRONMENT
Willistown Conservation Trust is a non-smoking, dog-friendly workplace. As a small nonprofit
organization, staff work collaboratively across departments, and this role may occasionally involve
light physical work outdoors.
Willistown Conservation Trust is committed to fostering a diverse and inclusive workplace. We are
proud to be an equal opportunity employer and consider all qualified applicants without regard to
race, color, religion, gender, gender identity or expression, sexual orientation, national origin,
genetics, disability, age, or veteran status
